Andrew Nagy

I like honesty and cinammon in my scrambled eggs.

Author Archive

Costume Roundup

At work today we had our annual dress-up for Halloween and I thought I’d cover a summary of the marketing department (in which I work).

First, here’s my outfit. It takes a little of, shall we say, calculation….

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The Joy of Parenthood

You may think I’m cruel for laughing at this, but just so you know, I didn’t laugh the first time. It wasn’t until I was sure he was okay that I thought it was funny. But it is funny.

How to Create Custom Ring Tones Using iTunes and Windows Sound Recorder

As soon as I got my Sony W300i cell phone as an upgrade with my plan, I found out you could use your own custom ringtones with it as long as they were 20 seconds or less and in mp3 format. After much research, I couldn’t find a solution that was free that I liked. So I decided I could use some pretty basic software to accomplish the same thing. It’s a little complicated, but pretty easy once you get it. I’ll be using two programs, and one of them is exclusively Windows, unfortunately. If anyone knows about a Mac app that’s as simple and basic as Windows Sound Recorder, be sure to put it in the comments. I’m also not sure if this handy little program is standard on Vista, so if you know one way or the other, mention that as well.

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Organic SEO Should be Organic

Update:I’ve decided to change the diagram below because development and SMO don’t really overlap all that much (it could be argued they don’t at all), so I think my new diagram is a bit more appropriate. You be the judge. – Andrew 8/19/08
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I’ve been toying around with what I guess you could call the philosophical underpinnings of SEO lately, and I think I’ve come to the conclusion that SEO shouldn’t be a pursuit in and of itself, but should be an organic result of work put into development and social media marketing. And I would be remiss if I didn’t include a Venn diagram to illustrate my point.

Incorrect SEO Venn DiagramSEO Diagram

Obviously a developer should have an eye for SEO so he knows how to code. I’ve also lumped content writing into development because that’s where it belongs historically. This person should also be aware of how search engines work so he can write accordingly.

The social media side is really just the kind of marketing that draws traffic to your sites and generates quality links. Essentially, the SEO part of social media is link bait.

I’m pretty sure that these positions, coder, writer, and social marketer, combine to form the heart of SEO. Sort of like Captain Planet. Thoughts?